“By playing shows in smaller markets and making sure I promote with street teams in the different markets I plan on touring in.”
Check out the interview with Alaska Redd exclusively on Skilly Magazine Online.
Skilly: How were you able to start your journey in the entertainment business? Where did this all start?
Alaska Redd: I was raised in a home full of musicians which led to my love and passion for music. I started off in hip hop by b-boying and break dancing in the late 80’s. I later started perfecting my craft of freestyling and hooked up with a local record label in Fairbanks, AK by the name of 50 Belo Records back in 1998 which started me on my path to writing and recording.
What are some of the creative ways you use to promote your music?
Social media of course, but I also make it a point to do grass roots marketing as well. I hit the pavement and get in the people’s face. By playing shows in smaller markets and making sure I promote with street teams in the different markets I plan on touring in. As much word of mouth as I can get generated.
What is the greatest challenge you face in today’s entertainment business? How do you overcome them?
Some of the biggest challenges I face is my location. It makes it much more difficult to travel and tour. Just the logistics of getting out of Alaska can be bit much. Also I’m in a small market that’s not to supportive of the hip hop scene which in turn makes it difficult to book local gigs.
How is the music scene like in your hometown? What do you like about it and what don’t you like?
Logistically we are so far away from the lower 48 states touring becomes a difficult and an expensive task. Also, the smaller good ole boy feel of the smaller towns in Alaska makes it more difficult to book a show as most venues only cater to country or bluegrass. They’re slowly coming around and starting to see the benefits in the music though.
Where do you think the future of music is going to be? How do you feel artists can be more a part of it?
Digital. It’s already happened and happening. It’s crucial for artists nowadays to tap into all these great resources that are readily available to all of us. It just takes time figuring out what ones to peruse and what ones to weed out. There’s so much available now it can become a bit overwhelming if you don’t know exactly what you’re trying to do or looking for.
What advice can you give to other upcoming artists and musicians trying to achieve success?
Stay vigilant and stay focused. Take pride in the product and projects you put out. Take advantage of all of the opportunity that comes your way. They maybe few and far between.
What inspires you to write your next song?
I get my inspiration from a vast platform. Life in general, whether it be my children or social issues in society. It might have been something that happened on a certain day that I just want to go back and reflect on. Could be from a loss or it may be from something great that has happened or may happen. I try and pull my ideas from the energy around me.
What are the steps you take to make a song?
Idea, production, or beat that I’ll write to. Then structuring of the hook or chorus to give it the right vibe. Then I start filling in the verses or reaching out to other artists I may feel will work on the project. We write, we rehearse, and then we get in my studio and lay the vocals.
What do you think makes a great song?
Feeling. What I mean by that is the feeling you or your listeners get from an individual song. If I get goose bumps every time I hear a certain verse, I know it’s powerful. If a song about loss of a loved one is making your fans come to tears like it did to you while making it, chances are you have yourself a great song. It’s a feeling or vibe it gives people.
Where can we connect with you? Can you give us your social media links and where we can contact you?
Official website: www.AlaskaRedd.com