“Don’t compare yourself to other artist’s success. When you do that, you will never be successful in your own mind. Try to have your own sound.”
Check out the interview with TNV (That New Vessel) exclusively on Skilly Magazine Online.
Skilly: How were you able to start your journey in the entertainment business? Where did this all start?
TNV (That New Vessel): I started as a young kid listening to hip hop and it instantly grew on me. Throughout high school I wanted to pursue rapping as a hobby, but got off track from everyday life. Money was tight so I decided to make beats myself. It was a long process learning the sound I wanted. From that point I started to get a little buzz locally from emcees that lived in the Detroit area. Now I’ve put out a body of underground albums and I have helped produced a few artists.
What are some of the creative ways you use to promote your music?
There are a few things I do to promote the music. Facebook and Instagram we all know is an integral part of advertising and awareness. I’ve been on a few hip hop blogs and websites that have a lot of followers. Most importantly engaging the listeners like they are regular people tends to keep them supporting you.
What is the greatest challenge you face in today’s entertainment business? How do you overcome them?
The greatest challenge that I have is creating music sonically that is timeless. That is my primary focus when creating including the message behind it. I’m considered a Christian hip hop artist and a lot of people tend to shy away from the content until them hear the music.
How is the music scene like in your hometown? What do you like about it and what don’t you like?
The music scene in Detroit is bananas. Detroit has some of the best musicians in the world, so there is always something going on culturally. There are so many untapped hip hop artists that have not developed a platform yet. The city of Detroit is very competitive with up and coming artist from singers, gospel, jazz, and rock – every genre.
Where do you think the future of music is going to be? How do you feel artists can be more a part of it?
I really think the music is going to change specifically with hip hop. The message in the music will be more socially conscious. There is always going to be room for pop rap, but with all the social injustice happening in certain communities, artist will start to change their message.
What advice can you give to other upcoming artists and musicians trying to achieve success?
The success is what you make it. My best advice is to be patient and always try to get better in your craft. Don’t compare yourself to other artist’s success. When you do that, you will never be successful in your own mind. Try to have your own sound. If you love making the music, that is the most important thing.
What inspires you to write your next song?
World events. I believe in Christ, so a lot of my content is derived from that. My last album is called Systematic, so I speak about a lot of social injustice from systemic racism or things that are done systematically. Most of the time it will just come to me from things I pay attention to.
What are the steps you take to make a song?
It’s the feeling the music or production gives me. I produce beats, so if it’s a beat I created I create the beat thinking of a subject matter for the song. The structure can be totally different from one song to the next.
What do you think makes a great song?
I think what makes a great song is the content behind it. Next is the quality of the production and the ability to engage the listener. I get really excited when artists create something that has never been done before and it’s done with excellence. Great songs are really opinion based, so if the artist is intentionally targeting a specific crowd that’s also important.
Where can we connect with you? Can you give us your social media links and where we can contact you?