“In business and music alike we live in the age of the entrepreneur.”
Check out the interview with Strugg The Prophecy exclusively on Skilly Magazine Online.
Skilly: How were you able to start your journey in the entertainment business? Where did this all start?
Strugg The Prophecy: I created an opportunity for myself. I started through hard work and commitment and sticking to it. I’ve been playing music for half of my life. I went out and got what I wanted. My good friend Todd runs a management company in Baton Rouge called Diviner Management and helps me along the way as well.
What are some of the creative ways you use to promote your music?
I studied a lot of marketing, and one thing I’ve come to learn is being yourself and being natural is the best way to promote anything. I try to learn my target audience and expose them to my music as much as possible. A lot of information is readily available to those who seek it. A plan to promote your music takes a lot of time to develop.
What is the greatest challenge you face in today’s entertainment business? How do you overcome them?
The greatest challenge is standing out. Being different while still being yourself. We live in an age where it seems like everything has already been said and done. Another thing is making the right moves at the right time. Everything has to be planned meticulously and one false move can ruin your career or put it on hold for several years.
How is the music scene like in your hometown? What do you like about it and what don’t you like?
The music scene in my hometown is truly diverse. Any weekend you can go see a rap show, an EDM show, a blues show, a country show, and a rock show. Of course there’s always a downside too. A lot of times it feels like it’s every man for themself and I really wish there was more unity, there is a lot of hate.
Where do you think the future of music is going to be? How do you feel artists can be more a part of it?
I think the future of music is going to have a rise of independent artists. More self-produced, and self-funded artists particularly. I think you’ll see more partnerships as opposed to sign ons. In business and music alike we live in the age of the entrepreneur. Not to mention we live in the digital age, and everyone has the opportunity to be discovered.
What advice can you give to other upcoming artists and musicians trying to achieve success?
Start grinding. If you’re not trying to wake up every day and work harder than the next guy, you’re not doing it right. You have to make major sacrifices every day of your life. There are going to be people that doubt you and there’s going to be a point where everything narrows and you see you don’t have much competition.
What inspires you to write your next song?
I’m writing music every day. I guess I usually write based off of my current situation or an experience that changed my life. I’m hungry artist, so I’m constantly trying to create better material. I’m inspired by many different genres of music so I try to incorporate many different styles into my music. The origin of my inspiration sort of varies on a daily basis.
What are the steps you take to make a song?
First off, I have to be feeling the beat. I usually write 4 or 5 songs to every instrumental and then revise it until I’m satisfied. I’ll use some sort of recording device and then some other device with the instrumental and experiment with different melodies and rhythms and play them back.
What do you think makes a great song?
A great song is one that inspires you. The greatest songs I’ve listened to are the same songs that inspired me to make music myself. If a song can pull any sort of emotion out of you then it’s a great song. You know when you’re feeling a certain way, and you listen to a song and it changes your whole mood? That’s a great song.
Where can we connect with you? Can you give us your social media links and where we can contact you?
Anyone wanting talk to me directly can DM on Instagram @struggtheprophecy. My manager and I try to get back to everyone we can. You can hit me up on Twitter @struggofficial or message my artist page on Facebook.
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