“The traditional record companies are no longer needed. Artists can market their music directly to their fans via the web.”
Check out the interview with King Arso exclusively on Skilly Magazine Online.
Skilly: How were you able to start your journey in the entertainment business? Where did this all start?
King Arso: I started doing music for fun with my friends, but my friends sparked the interest to take it serious. I then joined an independent record label that taught me how to make songs officially. They taught me all the technical stuff like how to count bars. I grew up in Queens so that inspires my sound as well as New Jersey where I honed my skills at.
What are some of the creative ways you use to promote your music?
To promoting my music I sell CDs and merch like t-shirts. I also use various online platforms and try to get on the current blogs to stay current.
What is the greatest challenge you face in today’s entertainment business? How do you overcome them?
The greatest challenge is getting the music out there to the masses.The marketing costs are also high competing with the major labels. To overcome these obstacles I use different revenue tools to purchase marketing and also use social media as a form of word of mouth which is the best promotion.
How is the music scene like in your hometown? What do you like about it and what don’t you like?
The music scene in my hometown is legendary being that I am from New York City and I grew up in Hollis, Queens. Run DMC, LL Cool J, Ja Rule, and Mic Geronimo are all from my neighborhood and did music; I actually saw all of them when I was growing up.
Where do you think the future of music is going to be? How do you feel artists can be more a part of it?
The future of music which is now to me is digital, everything is online. The traditional record companies are no longer needed. Artists can market their music directly to their fans via the web. I think that as long as artists develop sites where their music can be purchased, that is the future.
What advice can you give to other upcoming artists and musicians trying to achieve success?
Monetize everything. Promote yourself after you monetize everything. Copyright everything. Never give a signed artist your unsolicited material.
What inspires you to write your next song?
Whatever emotion that I am feeling at the time may inspire my next song, or sometimes production dictates how the song will come out.
What are the steps you take to make a song?
It varies at times. Sometimes I already have a song written acapella and then I find a beat that matches it. Sometimes I will listen to a beat first and then come up with a song that matches it.
What do you think makes a great song?
Lyrical content and how you feel emotionally after you hear it, but usually it is the beat.
Where can we connect with you? Can you give us your social media links and where we can contact you?
Official website: www.goonesvillesince2003.com
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