“I come from the era where you actually had to print up CDs and physically hand them out. I’ve had to adapt and the major thing I’ve had to do is essentially reinvent myself.”
Check out the interview with Hoosier Tala exclusively on Skilly Magazine Online.
Skilly: How were you able to start your journey in the entertainment business? Where did this all start?
Hoosier Tala: In the beginning I was actually opposed to doing music because I was heavy into church, but I actually started doing rap music for the Christian community. That was a big part of my life until it became just as commercialized as every other genre. I felt like I was being forced to dial down how I was really feeling and I couldn’t do music my heart was pushing to.
What are some of the creative ways you use to promote your music?
I come from the era where you actually had to print up CDs and physically hand them out. I’ve had to adapt and the major thing I’ve had to do is essentially reinvent myself. Taking advantage of the global reach of social media is a method I’ve learned really works.
What is the greatest challenge you face in today’s entertainment business? How do you overcome them?
The greatest challenge I’ve encountered is fighting the urge to conform. We see this cycle that happens when something becomes hot and immediately it becomes the new standard. I’ve learned to stay in my lane and make the kind of music that makes sense and can stand the test of time.
How is the music scene like in your hometown? What do you like about it and what don’t you like?
The music scene in my home town of Michigan City, IN has potential if the young artists learn to put in the work to be themselves and make good music. I wish more people would work together for the sake of the city and its next generation.
Where do you think the future of music is going to be? How do you feel artists can be more a part of it?
I think if we aren’t careful the future of music looks bleak. When the labels are deciding what’s hot and young people are literally dying to be like their favorite artists, it’s a problem. Artists need to continue building their brands and setting their standards.
What advice can you give to other upcoming artists and musicians trying to achieve success?
Respect yourself and the art. Surround yourself with people that want to see you win. You are your brand, by all means do what makes you happy.
What inspires you to write your next song?
My recent and past experiences push me to write. It’s therapy as it is for most artists. Pain and happiness equally give me the motivation to express myself through the art.
What are the steps you take to make a song?
Usually I’ll have a hook in mind, maybe just a few words. I listen to my own music and some if my favorite artists to basically set the mood. After that I free write whatever spills out and once my heart is empty I go back and clean it up.
What do you think makes a great song?
A great songs draws raw emotion from the listeners. It ushers them into a place in their minds where they find themselves able to relate to. The beat, the chorus, and the verses; even the adlibs draw people in.
Where can we connect with you? Can you give us your social media links and where we can contact you?