“I’m not worried about being a part of anything. I’d rather lead my own path I’m making instead.”
Check out the interview with GXWER exclusively on Skilly Magazine Online.
Skilly: How were you able to start your journey in the entertainment business? Where did this all start?
GXWER: I’ve been a fan of music all my life. I started getting into rap young, like 12 years old. I started to write in high school. I was put into an alternative school when I got kicked out in 10th grade. It wasn’t that long before I started recording with my friend Vinnie Larocksta. I’ve been hooked since. Shortly after that I was doing shows 3 to 4 times a week. I knew this was what I wanted to do with my life.
What are some of the creative ways you use to promote your music?
I give out stickers with every hard copy I sell. I try to build with every fan I got. So I do a lot of hand to hand sales still. I promote my music on all social media platforms and get people involved as much as I can.
What is the greatest challenge you face in today’s entertainment business? How do you overcome them?
I can be a stubborn artist. I don’t like to follow trends. With music nowadays it feels like there’s no personality behind it. I like to stay in my own lane but stretch it out by trying new things with every project I start. I don’t have any music of my own that I can really say is “dated.” Everything sounds as good as the day it dropped.
How is the music scene like in your hometown? What do you like about it and what don’t you like?
My hometown started 2 battle rap leagues that are URL certified. That started back in 2010. Since then it’s been popping. Shout out to Mackk Myron for starting all that. Shout out to Andy Larocksta, Vinnie Larocksta, Grinch, my big homie Ill Will, Michigunn and to all the artists in Pontiac, MI.
Where do you think the future of music is going to be? How do you feel artists can be more a part of it?
I couldn’t tell you that, I don’t know because I remember thinking how much better can music get at one point and now we got a trash bin full of artists out here. I think artists just need to be seen more than just on social media. I’m not worried about being a part of anything. I’d rather lead my own path I’m making instead.
What advice can you give to other upcoming artists and musicians trying to achieve success?
Make great music, find out what level of success you’re trying to reach in the first place and get yourself prepared. Some people think success is selling 50 copies a week out the car. Some people think it is a stadium world tour. Either way you have to be prepared and make it happen. Be hungry and humble.
What inspires you to write your next song?
The process of creating something new inspires me. I love making music. I’m a competitive person too. If I hear something I like, I want to try it. But try it the way I’d do it.
What are the steps you take to make a song?
Write some shit and go to the studio with a head full of ideas I got. I smoke a lot of weed too. I can’t give blunts all the credit.
What do you think makes a great song?
Originality. Great timing. Delivery. The list could go on forever. Honestly, the greatest songs were probably made after doing some good or even bad drugs.
Where can we connect with you? Can you give us your social media links and where we can contact you?