“There appears to be less unity in NYC now as opposed to other places. That is one goal I would like to accomplish in my career, establishing a unified NYC rap conglomerate that would forever be unstoppable with producing good artists and music.”

Check out the interview with Fellah Swagaman exclusively on Skilly Magazine Online.

Skilly: How were you able to start your journey in the entertainment business? Where did this all start?
Fellah Swagaman:
I always had the passion for entertaining and dancing. When I was little my family would give me money to imitate Michael Jackson at family outings.

What are some of the creative ways you use to promote your music?
I utilize the internet and social media, but I try to use the same promotional pattern as a major label. Plenty of promo, snippets, etc. before releasing a song or video. Anticipation for something builds the hype and today everyone loves to be the first one to taste, touch, feel, or talk about it.

What is the greatest challenge you face in today’s entertainment business? How do you overcome them?
Without a huge budget from a label it is tougher to get heard on a broader scale. You have to constantly grind on promotions because you can’t afford a full promotional team, it takes away from your creative timetable at times. I tend to stay connected with anyone who assist my progress.

How is the music scene like in your hometown? What do you like about it and what don’t you like?
NYC, the big apple. It is always flooded with talent here. There’s talent on every corner you turn. There appears to be less unity in NYC now as opposed to other places. That is one goal I would like to accomplish in my career, establishing a unified NYC rap conglomerate that would forever be unstoppable with producing good artists and music.

Where do you think the future of music is going to be? How do you feel artists can be more a part of it?
With streaming becoming more acceptable and less about actual sales, artists will have to be more in control and creative in regards to cooperate sponsorship. I see this as the future for brands and artists. “Team” a hot new song with an up and coming brand and the immediate exposure impact for that product is huge.

What advice can you give to other upcoming artists and musicians trying to achieve success?
Stay true and loyal to your craft if you believe in yourself. Be prepared to go for the long haul because talent alone will only get you seen, it will not give you success. Stay in contact with every good or bad connection you make. You never know who can help you at a particular time.

What inspires you to write your next song?
The passion to want to be heard and seen as an entertainment icon. I truly believe in my talents and why I was put on this earth. The music is in me.

What are the steps you take to make a song?
It varies, sometimes I hear a track and it inspires me and sometimes I hear a track and it is so hot I will create something for it. Sometimes I have a concept and build everything around that concept. I also get inspiration, ideas, and creativity from my team. It depends on the mood, the music, and the creation at the time.

What do you think makes a great song?
Something that is catchy no matter the mood it puts you in. That tune that spins in your head whether you love it, like it, or hate it. That tune that has you singing it when you don’t even realize.

Where can we connect with you? Can you give us your social media links and where we can contact you?
Facebook: www.facebook.com/fellahondeck
Instagram: www.intagram.com/Iamswagaman
Twitter: www.twitter.com/Iamswagaman

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