“Consistency! Also, don’t always give away free beats. If it’s for the crew or something like that, no issue. But just because unsigned artists don’t want to pay for beats doesn’t mean to give it to them (producers understand that struggle).”
Check out the interview with Dru Wills exclusively on Skilly Magazine Online.
Skilly: Tell us where this all began. What is your history in the music scene?
Dru Wills: It really began my senior year of high school. Wale’s (much underrated) Back To The Feature mixtape had come out featuring 9th Wonder on the most of the production. I always knew who 9th was, but those beats really made me want to try music. I didn’t really start writing until around 2014. I love telling stories on beats and spitting bars, but making instrumentals will always be my first love.
What are the best ways to promote yourself as an artist? Any tips you can give us?
I’ve said it before, just stay consistent. Be yourself. Do what you want to do musically. Marketing is a great way and also with social media booming that’s another way too.
What do you ultimately want to become in your career?
I really want to have my own page in the bible of hip hop. I want to leave a mark on the genre, I love it too much. Others want fame and money, but I’m not with that. Turn on the beat, light a spliff, chill, write some ill shit, and be done with your perfect picture that you just painted using audio.
What is the hardest thing about being in the music business?
It’s pretty difficult to get heard, it really is because everyone is doing this rap shit. Some do it for fun and to make cash, but for others it’s an art form. That’s why I’ve very blessed for those who fuck with me and my movement.
What is it like in your city? What is the music scene like, and how is it like living there overall?
I have a love/hate relationship with my hometown of Augusta, Georgia. The music thing here is your run of the mill, basic, trap shit. Nothing spectacular. Everybody does it. But we are home to some artists that will be successful like Fiji Water Bottles, Charles Frails, Bryce, the Grind Gang crew, Granddaddy Woo, along with a few others.
What are some of advice you can give and share to other artists who are still trying to come up?
Consistency! Also, don’t always give away free beats. If it’s for the crew or something like that, no issue. But just because unsigned artists don’t want to pay for beats doesn’t mean to give it to them (producers understand that struggle).
What is the best thing that’s ever happened in your career?
It hasn’t happened yet. I’ve done a lot of cool shit, but until Nas and 9th Wonder acknowledge me or hear my shit then nothing. That’s the goal. You would think making it would be the goal to me, but at the top of the list is for my idols to hear my shit and say I’m dope.
What is your inspiration?
9th Wonder. Period. He’s really the sole reason I make beats the way I do. That’s my idol. My beats are pretty diverse, but when I make something I always think to myself “would 9th like this?” Also, dope projects from other artists that are out play a big factor. It’s like when To Pimp A Butterfly came out, I knew I had to step it up lyrically and musically.
Do you feel anyone can be successful now in today’s world of music?
That’s a trick question to me. With the bullshit that’s out, it sure does seem like it. The problem is everyone is doing music in some sort of form and not just music, but hip hop/rap. So when you tell someone you do music others think “oh, who doesn’t?” You just have to market yourself correctly and in the words of my idol 9th Wonder, stay consistent.
Where can we find you on social media?