“I’ve been working on my album for 2 years now and I stopped rushing it. I told my cousin a few weeks ago the music I want to make is like art in a museum. It will be discovered again and again by new crowds throughout time.”
Check out the interview with D Lamar exclusively on Skilly Magazine Online.
Skilly: How were you able to start your journey in the entertainment business? Where did this all start?
D Lamar: I did my first professional recording in high school. A few years ago I started putting my all into the music and the business of it. A few producers heard my songs on social media and we came up with ways that we could both benefit from working together. Exposure is what I got out of it and experience. This all started from my passion for music, but I had to realize to push it forward I had to treat this more like a business. I’ve been writing songs since middle school.
What are some of the creative ways you use to promote your music?
Honestly, promotion is something I’ve failed at on this journey. It takes more than just posting links on social media or even telling friends and family about your musical endeavors. Truthfully, they don’t care that much. Recently I began to promote my brand more than the music. I feel as an artist you must have a team and the consumer must recognize your brand. Planet Axiom is my label that I’m pushing to get recognized.
What is the greatest challenge you face in today’s entertainment business? How do you overcome them?
There’s many challenges that I face, but I guess the one that stands out today is having patience. Sometimes I feel like I need the success right now or never, that breaks down to if something isn’t done or finished today that’s the end. I wake up the next day and there’s that next chance to be great. The main challenge I’ve overcome was getting original and custom beats produced for myself. I overcame that by being open to working with anyone who had the same passion I had.
How is the music scene like in your hometown? What do you like about it and what don’t you like?
All I can really say about the music scene in the Bay Area is look up DamTheuz, Dushino, and 23 J.A.P.A.N. Other than that I have no idea what’s going on out here. I put my focus on a more wide spread audience. My style of music is mixed genre. Its’ electronic r&b hip hop, EDM remixes that have reached more of an international crowd. I make music for me and I’ve built up a level of confidence that the right people will like it.
Where do you think the future of music is going to be? How do you feel artists can be more a part of it?
People will eventually get tired of fair-weather stars. The quick Vines and Instagram vids will become annoying and the consumers will begin to long for full on projects again. It might be a while before this happens, but with artists like Childish Gambino, Drake, and Kanye West who put a lot of time and effort into creating amazing projects, I feel like there will be a demand for more thought out artistic works of art. I’ve been working on my album for 2 years now and I stopped rushing it. I told my cousin a few weeks ago the music I want to make is like art in a museum. It will be discovered again and again by new crowds throughout time.
What advice can you give to other upcoming artists and musicians trying to achieve success?
I haven’t found that success myself yet, but I will say be yourself and be honest to yourself. Make honest music unless you clarify this isn’t your real life. Know that this is a business first. Know that more than likely you won’t be successful, but keep going anyway. I feel success comes when you don’t give up and be open to other roles within the industry you want to be in. Also, there’ll come a point where you have to spend money; again this is business.
What inspires you to write your next song?
The inspiration for my next song has already been planted. I speak a lot about my muse. I find ways to make my personal experiences with my ex-girlfriend universal. My music is very relative because it’s honest. My son’s also a big inspiration overall, he really loves my music. I love sharing it with him as soon as possible.
What are the steps you take to make a song?
Different ways. Sometimes I create a melody in my head, start humming it, and then come up with fitting lyrics. Or I just get a quick line in my head and start writing from there without a beat or melody. Sometimes I get a beat and just work from there.
I don’t force it. If I feel like I’m forcing it I will just stop, go lay down, get back to work, watch TV or do something else. I prefer getting a beat first though, then thinking of a topic, then writing the lyrics to the melody of the beat. I then hit the studio, piece it all together, and listen to it about 20 times before I let anyone else hear it.
What do you think makes a great song?
I think many things can make a great song. Two definite things come to mind though. It has to be something completely different than what the mainstream has going on. Or completely honest music. I just make fun music that I would like to play over and over again and share with people.
Where can we connect with you? Can you give us your social media links and where we can contact you?
Official Website: www.planetaxiom.net
Go Fund Me: www.gofundme.com/PlanetAxiomCh-1
Facebook: D Lamar