“I’ll sometimes sit on one beat for days just to create the perfect melody. If I know I’ve got a hit, I’ll perfect it. It’s crazy, but some the best songs are made in minutes. It really depends on your mind, body, and soul if that makes sense…”
Check out the interview with CanGo exclusively on Skilly Magazine Online.
SKILLY: How were you able to start your journey in the entertainment business? Where did this all start?
CANGO: Well it started way before I had any videos or even support in that matter. It all started with an idea then I went from there. Poetry was my first love that just resonated to actually creating songs and coming up with a market scheme to get people involved. I really started in El Paso, TX. After my drug addiction I started really doing it when I was 26. I used to work with one of my best friends David Garmen, and he supported the idea. I remember we used to sell cars hahaha, then we would sit in one of the high end cars and bump my music. The dude has always been a fan before he became a partner in my music. David Garmen is the main reason I even started doing it.
What are some of the creative ways you use to promote your music?
I usually try to promote my music visually because everything is being easy accessed online. I used to sell CD’s. I would set up a booth and put up speakers and make it an event for people; flea markets are the way to go. I probably estimated around 15K units, but of course since we are in a new age, half of the money is not being recorded. Now I’m working on a video campaign to develop more revenue for my music. I believe if I visually show people the good and bad It could create something amazing for people.
What is the greatest challenge you face in today’s entertainment business? How do you overcome them?
I would have to say staying true to myself and being completely honest with myself has been a challenge. There has been many times that I just want to rap about things I would never do, sell drugs, pimp hoes, flip bricks and smack bitches hahaha. But why would I pollute the situation with even more then it already has? I want to be the reason you want to change, music is therapy. The way I could overcome this obstacle was to stay in my lane. There’s just so many people in the world that would appreciate my honesty, even if I only reach 1000 people, that would mean more then lying to millions for a false lifestyle.
How is the music scene like in your hometown? What do you like about it and what don’t you like?
The music scene in EL Paso, TX; Well it’s getting better! A lot of the clubs and promoters don’t support anything local unless you’re cool with them. It used to be hard for me to even get on a show, I had to pay to play, but the people outside the business really love my music. When I started doing my own shows,people would show up and we had the city on its hells. 104.3FM Pooh Heff showed me a lot of love, it was amazing. El Paso started getting better as each year passed. I’m proud of my city, shout out the 915 even though I’m in Washington, I see the unity, hopefully it stays like that.
Where do you think the future of music is going to be? How do you feel artists can be more a part of it?
The future of music, well the way I picture hip hop or rap it’s like a country, one side is all about money, the other side about music. There’s a huge gap. More artist are independent now because they know better. I mean you create something, it yours, nobody should have the right to take what you made and profit off it. I think music is gearing towards being independently ran like your own business with out the middle men creating the music that caters to your fans. I can’t speak for other artists, I can only worry about myself, and my actions when it comes to change. At the end of the day, there is two sides, the dark and light! One has to choice of what’s best for him when it’s comes to music. But to answer your question, I believe more artists will go the indie route in the near future; time to cut the feet from the middle men.
What advice can you give to other upcoming artists and musicians trying to achieve success?
Work on the fans you have and don’t worry about anybody else. Be true to your self because people know when you’re faking the funk. Success is the building block. You have to start small before you can rock the masses. Believe in yourself and don’t let the hate get you down. There is a reason you do music, so work on your craft and have no excuses, just do it.
What inspires you to write your next song?
My past is my inspiration. I used to get bullied and ridiculed by my teacher. People told me I would never amount to anything. I used it as fuel to the fire. I wear my heart on my sleeve. I use my struggle as inspiration to become better then what I was. It’s not science. Music saved me, and I use that for inspiration to create more music.
What are the steps you take to make a song?
The steps I take to create music, well I listen to the beat, create a concept, and begin breaking down the beat. I’ll sometimes sit on one beat for days just to create the perfect melody. If I know I’ve got a hit, I’ll perfect it. It’s crazy, but some the best songs are made in minutes. It really depends on your mind, body, and soul if that makes sense.
What do you think makes a great song?
Your story and creating timeless records. If you don’t have one, it’s going to be very hard to connect with your audience.
Where can we connect with you? Can you give us your social media links and where we can contact you?
Yes, most definitely! Here is my YouTube, iTunes, SoundCloud and Facebook.
Black N White Album Preview – EP by Cango