“The biggest challenge I face in this business is standing out and being heard. The music game is saturated with weak and dope artists and it’s hard to stand out from that. From what I know, in order to stand out is with marketing and where there’s marketing there’s the investing part. If you don’t put money in your music/marketing just stop messing with music. Simple as that.”

Check out the interview with BhadWaiz exclusively on Skilly Magazine Online.

Skilly: How were you able to start your journey in the entertainment business? Where did this all start?
BhadWaiz: I was able to start this simply with a dream. I always knew as a young kid I had a special talent in music and it’s crazy that I’m actually doing it. I can remember freestyling songs and my siblings’ reactions to the songs were, “Ayyye that’s actually not bad.”

At the time I was like 10 or younger. I also remember when I got my first recording microphone. It was nothing fancy, but at the time I was so excited. Did I mentioned this all started from my godfather’s living room? Some of my best tracks came from there.

What are some of the creative ways you use to promote your music?
Depends on what I’m releasing. If it’s a mixtape, I’ll create dope and humorous cover art which is original and just promote via social media. I’ll have my friends post the songs/cover art on social media as well.

What is the greatest challenge you face in today’s entertainment business? How do you overcome them?
The biggest challenge I face in this business is standing out and being heard. The music game is saturated with weak and dope artists and it’s hard to stand out from that. From what I know, in order to stand out is with marketing and where there’s marketing there’s the investing part. If you don’t put money in your music/marketing just stop messing with music. Simple as that.

How is the music scene like in your hometown? What do you like about it and what don’t you like?
The music scene in my hometown overall as a collective unit is bad, real bad. I’m originally from Dayton, Ohio (now located in Columbus). Artists just talk about BS. No originality, just BS. There are a few artists that are actually dope, but people in the city don’t show support. Those dope artists leave for another city that’s more accepting in hearing you out. Trust me, I know.

Where do you think the future of music is going to be? How do you feel artists can be more a part of it?
The future of music will be a beautiful thing to see. Artists in my generation including myself have and extra gear on the creative side that will make music go through another revolution. Artists can be more a part of it if they are thinking ‘future’. If you can guide people in the right way before they even approach their own path in music, this world would be a better place.

What advice can you give to other upcoming artists and musicians trying to achieve success?
Simple. It’s about how bad you want it and how serious are you in investing in your career. You have to be thick skinned because people will doubt and down you, but the most important word you will need to know and become friends with is perseverance.

What inspires you to write your next song?
With me, production inspires me to write any song. Whatever vibe I get from the beat, I’ll just let the creative juices flow. I like to add personal goals, current situations, and word play in my writings. Just like to have fun with it while having valuable content.

What are the steps you take to make a song?
Step 1. Dope Production
Step 2. Listen to the production about 20-30 times to generate ideas.
Step 3. Begin writing process.
Step 4. After a few days of writing and taking/adding lyrics, it’s time to get opinions from close peers.
Step 5. Record until you’re satisfied with your takes.
Step 6. Mix/mastering.
Step 7. Listening session.
Step 8. Set to release or put up.

What do you think makes a great song?
What makes a great song is dope production, relatable content, and skill. Just by being yourself and real. Your track is already great if you also have the skills to appeal to the ear. Having great quality also has a huge impact whether the track is great or not. More importantly just be original.

Where can we connect with you? Can you give us your social media links and where we can contact you?
Twitter: @i_swerv
Facebook: @BhadWaiz
Instagram: @i_swerv
Reverbnation: @bhadwaiz6
Jango: @BhadWaiz
Booking/Contact: Lawrenceg38@gmail.com

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